Article Marketing... Why It Can Benefit Your Online Business
Posted by Garry on Monday, March 8, 2010
Under: Article Spinner
By Tim Cooper
When
advertising a business online these days, undoubtedly the best method
is via the benefits of Article Marketing. This simple and effective
method is achieved by writing short articles(the average is in the area
of around 400 words) that are relevant to your business. These are then
passed on to a variety of ezines either wholly online or offline too,
if you prefer. These documents are then published across the net, and
if well written, (ideally by a professional writer)will result in more
traffic to your website.
At the bottom of the article it is customary to use a resource box, which is there for the benefit of the author so that contact information url links etc. can be given. Whatever you want to say about your business or service can be placed there. The main reason an article is published is because it can draw a sizable audience, and is therefore of great value to businesses with an online presence.
What a marvellous resource for any business. What's more... It's usually free too!
The use of articles for marketing purposes has a long history. Well before the Internet was invented, businesses have sent printed media advertising their services. Although this was effective in producing business, because of costs it was relatively limited. These days marketing a business, products and services has been greatly enhanced by the world wide web. There is no doubt that the escalation in e- commerce has totally transformed the world of marketing.
With the advances in technology today there will doubtless be many more amazing opportunities to broadcast globally ones advertising message in the future. The benefits of article marketing are as follows; article marketing potentially attracts hundreds if not thousands of visitors to a website (assuming the article is of sufficient quality of course)over a long period of time. The hit potential of a good website article far exceeds that of conventional form of media such as a magazine or newspaper.
A further benefit is the fact that your credibility will soar in the eyes of your customers since the aura of the expert will surround you as a direct result of your article marketing. This is an important fact, since many people are understandably reluctant to deal online due to unscrupulous traders taking then for a ride. Other online benefits are the fact that Google and other search engines adore articles because they contain information, which is the food of search engines.
Almost as a byproduct, valuable links to your online business are established. Online presence is enhanced, given authority, and whatever your niche may be, article marketing will benefit you enormously.Also, it is virtually free of charge, or if you use a professional freelance writer, costs very little. - 35850
At the bottom of the article it is customary to use a resource box, which is there for the benefit of the author so that contact information url links etc. can be given. Whatever you want to say about your business or service can be placed there. The main reason an article is published is because it can draw a sizable audience, and is therefore of great value to businesses with an online presence.
What a marvellous resource for any business. What's more... It's usually free too!
The use of articles for marketing purposes has a long history. Well before the Internet was invented, businesses have sent printed media advertising their services. Although this was effective in producing business, because of costs it was relatively limited. These days marketing a business, products and services has been greatly enhanced by the world wide web. There is no doubt that the escalation in e- commerce has totally transformed the world of marketing.
With the advances in technology today there will doubtless be many more amazing opportunities to broadcast globally ones advertising message in the future. The benefits of article marketing are as follows; article marketing potentially attracts hundreds if not thousands of visitors to a website (assuming the article is of sufficient quality of course)over a long period of time. The hit potential of a good website article far exceeds that of conventional form of media such as a magazine or newspaper.
A further benefit is the fact that your credibility will soar in the eyes of your customers since the aura of the expert will surround you as a direct result of your article marketing. This is an important fact, since many people are understandably reluctant to deal online due to unscrupulous traders taking then for a ride. Other online benefits are the fact that Google and other search engines adore articles because they contain information, which is the food of search engines.
Almost as a byproduct, valuable links to your online business are established. Online presence is enhanced, given authority, and whatever your niche may be, article marketing will benefit you enormously.Also, it is virtually free of charge, or if you use a professional freelance writer, costs very little. - 35850
About the Author:
Finding the best Internet Marketer around is the only way to see success. You home business will be one that will see a profit when you market it correctly. Jump online and find out the steps to success.
In : Article Spinner